Your learning facilitator
Andreas Munzel holds a Ph.D. in Management Science from the University of Munich in Germany and currently serves as a Full Professor of Marketing at the University of Montpellier in France. Since 2015, Andreas works as Senior Management Trainer with Horváth Akademie GmbH (Horváth & Partners) for company in-house trainings in Europe, Asia, and North America, and, since 2020, as Facilitator with Unilever. He has more than 10 years of experience in teaching and training with different audiences (undergraduate and graduate students, working professionals) and is regularly invited as a speaker at practitioners’ events.
His research on digital marketing, service recovery, and marketing analytics is multiple awarded and was featured in outlets such as newspapers (Le Monde, Les Echos), radio shows (Europe 1, France Info), and television (BFM TV). Andreas has authored and co-authored eight articles in refereed scientific journals, eight book chapters, one book, and over 50 conference papers.